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Starter Digital Marketing

Original price was: ₹35,000.00.Current price is: ₹15,000.00.

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Description

Course Title: Starter Digital Marketing

Course Overview: The “Starter Digital Marketing” course is designed for beginners who want to explore the fundamentals of digital marketing. This course provides a comprehensive introduction to key digital marketing channels and techniques.

Course Outline:

Module 1: Introduction to Digital Marketing

  • What is digital marketing?
  • The role of digital marketing in today’s business landscape
  • Overview of digital marketing channels

Module 2: Website and SEO Basics

  • Creating and optimizing a website
  • Introduction to search engine optimization (SEO)
  • On-page and off-page SEO techniques

Module 3: Social Media Marketing

  • Understanding popular social media platforms
  • Creating and managing social media profiles
  • Content creation and posting strategies

Module 4: Email Marketing

  • Building and managing email lists
  • Crafting effective email campaigns
  • Measuring email marketing success

Module 5: Pay-Per-Click (PPC) Advertising

  • Introduction to PPC advertising
  • Setting up and managing PPC campaigns
  • Measuring PPC campaign performance

Module 6: Content Marketing

  • Content creation and marketing strategies
  • Blogging, video marketing, and content distribution
  • Content marketing best practices

Module 7: Analytics and Data-Driven Marketing

  • Introduction to web analytics
  • Measuring the effectiveness of digital marketing campaigns
  • Using data to make informed marketing decisions

Module 8: Social Media Advertising

  • Paid advertising on social media platforms
  • Creating and optimizing social media ads
  • Social media advertising best practices

Module 9: Final Digital Marketing Project

  • Applying knowledge to design a digital marketing campaign
  • Campaign implementation, monitoring, and reporting
  • Feedback and review of the project

Course Duration:

  • The course is typically conducted over 10 weeks, with a total of 40 hours of instruction.

Pricing:

  • The course fee is INR 15,000, which includes all course materials, access to digital marketing tools, and instructor support.
  • Early-bird registration offers a 10% discount on the course fee.
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